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Case Study: The Show Must Go On

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November 24-26, 2022
Edmonton Pop Up

Sale of Champions

This event was nostalgic, bringing the event to my home city I grew up in at the most iconic place in the city - West Edmonton Mall. With Alberta being one of our smaller markets we didn't have much expectations. Edmonton surprised us actually pulling in higher sale then Calgary, which was a win considering we had less inventory and our shipment from Europe didn't make it in on time. Sale of Champions designer pop-up sale was has at West Edmonton Mall November 24-26, 2022.